Platform overview: Little Red Book

These slides will provide you with a succinct overview of Little Red Book (also known as Xiaohongshu), the most trusted social shopping platform in China. From reading these slides, you will learn:

  • key facts about Little Red Book
  • how to get the most out of Little Red Book
  • the requirements to set up a Little Red Book account

Whether you are just getting started in the Chinese market or if you want to improve your existing efforts, this platform overview is a must for anyone interested in harnessing the power of Little Red Book.